Chipotle Mexican grill’s lifestyle bowls start 2023 healthy. Seven healthy and tasty bowls make up the new selection. Chief Marketing Officer Chris Brandt said each bowl “embraces Gen Z and Millennials’ new notion of wellbeing.”
2023 Lifestyle Bowl Lineup
- Balanced Macros Bowl: Light White Rice, Black Beans, Chicken, Fajita Veggies, Fresh Tomato Salsa, Guac, Extra Romaine Lettuce (53g carbs, 34g protein, 26g fat)
- Veggie Full Bowl: White Rice, Black Beans, Fajita Veggies, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, Guac.
- Wholesome Bowl: Supergreens Lettuce Blend, Chicken, Fajita Veggies, Fresh Tomato Salsa, Guac Grain.
- Freedom Bowl: Supergreens Lettuce Blend, Chicken, Tomatillo-Red Chili Salsa, Fresh Tomato Salsa, Sour Cream, Cheese.
- High-Protein Bowl: White Rice, Black Beans, Double Chicken, Tomatillo-Red Chili Salsa, Cheese, Romaine
- Lettuce Plant-Powered Bowl: Supergreens Lettuce Blend, White Rice, Sofritas, Fajita Veggies, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, Guac Go Half Veggie Bowl: 1 Chicken, 1 Sofritas, White Rice, Fajita Veggies, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, Sour Cream
Millennials and Gen Z’s transition from diet culture to personalized, holistic well-being inspired Chipotle’s Lifestyle Bowls. The fast-casual chain created an interactive AR Lens with Snapchat to promote healthy behaviors.
On Quitter’s Day, January 13, Snapchat’s AR Lens will help you stick to your New Year’s Resolutions with Chipotle-inspired workouts and meditation reminders. In addition, 100,000 Snapchat AR Lens challengers will get a promo voucher for a free small side or additional guacamole.
Feature Image: Pixabay
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